At a time when all the hype surrounding corporate athletic corporate sponsorships has be centered on Adidas and their announcement that they would not drop professional athletes if they came out, what’s been forgotten is that Nike, and their #BeTrue line, have been actively promoting being out in sports for years now. On March 2nd […]
Our boy Gus does it again. Â After falling twice, (if you’re not falling, you’re not trying hard enough), he snagged a podium spot taking bronze at the Xgames in Oslo. Always a classy guy, his post to Facebook centered on giving props to his American teammates as they swept the event. Wow, what an […]
Olympic Freeskier Gus Kenworthy comes OUT It’s not easy coming out in the sports world. Â In the world of action sports, where terms like “gay” and “fag” are tossed around with as much careless abandon as “stoked”, it can be even more difficult to not only live the life, but have the courage to step […]